Film and video · GIZ
PBH course: flammable refrigerants in air conditioning, for GIZ
A film and reels launching the free course on flammable refrigerants in air conditioning, to train 700 refrigeration professionals across Brazil.
Film still · Forest Criações
- Client
- GIZ
- Year
- 2024 to 2025
- Territory
- Brasília (DF) and Senai technical schools
- Format
- Institutional film and 6 reels
- Funding
- GIZ, Proklima project, under the Brazilian HCFC Phase-Out Program (PBH), coordinated by the Ministry of the Environment
The challenge
By 2030, Brazil must phase out HCFCs, gases that deplete the ozone layer. New air conditioners use flammable natural refrigerants, such as propane, and require trained technicians to install and service the equipment safely. GIZ and the Ministry of the Environment needed to promote the program's new course, show the quality of the training and call on technicians and instructors from every region, without turning the film into a technical lesson.
The film
What we delivered
- Interview outline and script
- Filming of testimonials and of the instructor training
- Institutional film with subtitles in Portuguese and English
- 6 reels based on GIZ scripts
- Image release forms
What we did
We scripted, filmed and edited the launch film. In Brasília, we recorded testimonials from Leandro Gomes Cardoso, of the Ministry of the Environment, and Ellen Michel, Proklima manager at GIZ, and followed the instructor training in the labs equipped for the course, to show the hands-on practice, the equipment and the diversity of the participants.
The language is explanatory and inclusive, with Portuguese and English subtitles in separate files, so each viewer can choose the language on YouTube. We collected image releases from everyone filmed.
After the film, GIZ asked for six reels based on its own scripts. We edited the six cuts and delivered them in September 2025.
