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communication

Six areas of work

Services

From research to final delivery. Each service can be hired on its own or combined in one project, with the same team from start to finish.

Film and video

Documentaries, institutional films, web series and animation across Brazil.

We tell real stories with the people who live in each territory. Forest handles the whole film: research, script, field production, directing, editing, music, subtitles and versions for each channel. We have filmed in Indigenous villages, riverine communities, quilombos, protected areas and big cities, in every Brazilian biome.

What we deliver

  • Short, medium and feature-length documentaries
  • Institutional and accountability videos
  • Web series and short episodes for social media
  • 2D animation, motion graphics and animated infographics
  • Video lessons and training content
  • Podcasts and radio spots
  • Subtitles, audio description and versions in other languages
  • Event coverage and image banks

How we work

  1. 01Research and scriptWe study the subject and the territory, listen to the team and write the script with the client.
  2. 02Field productionA lean crew, careful logistics and respect for each community's protocols.
  3. 03Editing and finishingAgreed review rounds, music, color, sound and subtitles.
  4. 04DistributionCuts, formats and support materials for each channel and audience.

Strategy

Research, communication strategy and key messages.

Before producing anything, you need to know who to talk to, what to say and how to get there. We assess how the organization and the project communicate and turn that into a clear plan, with priorities, messages and goals the team can apply every day.

What we deliver

  • Internal and external communication assessment
  • Mapping of audiences and key actors
  • Communication strategy and plan
  • Key messages and language guide
  • Communication plans for funded projects
  • Action plan with schedule, owners and budget
  • Indicators and monitoring routine
  • Workshops with the team and partners

How we work

  1. 01ListeningInterviews, workshops and document review to understand the organization from the inside.
  2. 02AssessmentWhat works, what is missing and where the opportunities are.
  3. 03StrategyAudiences, messages, channels and priorities, in plain language.
  4. 04Action planSchedule, owners and indicators to put the plan into practice.

Campaigns

Messages for a defined audience, with a beginning, middle, end and measurement.

A campaign has a goal, an audience and a deadline. We create the concept, the identity and every piece, plan where it runs and track the results. We have taken the Forest Code to urban consumers and the fight against wildlife trafficking to Instagram.

What we deliver

  • Creative concept and tagline
  • Campaign visual identity
  • Films, animations, jingles and spots
  • Pieces for social media, press, street and events
  • Hotsites and campaign pages
  • Paid and earned media plan
  • Media relations and partner outreach
  • Results report

How we work

  1. 01Briefing and researchWe understand the goal, the audience and what has already been said on the subject.
  2. 02ConceptOne central idea that works in every format.
  3. 03ProductionEvery piece by the same team, from script to final art.
  4. 04Launch and measurementCalendar, boosting, monitoring and report.

Ongoing communications

Continuous support across every channel of the organization.

For organizations that need communications all year round, we work as the in-house communications team. A dedicated Forest team follows the routine, knows the agenda and handles every front, with monthly planning and regular reports.

What we deliver

  • Monthly editorial planning
  • Social media and website management
  • Media relations
  • Bulletins, newsletters and internal communications
  • Event and agenda coverage
  • Ongoing production of texts, graphics and videos
  • Support for launches, reports and accountability
  • Metrics reports and follow-up meetings

How we work

  1. 01ImmersionWe get to know the team, the projects, the channels and the organization's history.
  2. 02PlanningCalendar and priorities set with the client every month.
  3. 03RoutineDay-to-day production, publishing and media relations.
  4. 04ReviewReports and course corrections based on results.

Storytelling and social media

Writing, posts, channel management and paid reach.

We turn complex topics into content people want to read, watch and share. We write, design and publish, always rigorous with sources. We create characters, comics and post series that give a voice to water, animals and the people of each territory.

What we deliver

  • Editorial line and publishing calendar
  • Texts, features and articles
  • Posts, carousels, reels and stories
  • Characters, comics and gifs
  • Profile management and moderation
  • Paid reach and boosting
  • Collaborations with influencers and partners
  • Performance reports

How we work

  1. 01Editorial lineTopics, tone of voice and formats that suit the audience.
  2. 02ProductionText and art made together, approved by the client.
  3. 03PublishingCalendar, profile management and boosting when it makes sense.
  4. 04Reading the dataWhat engages becomes the next topic; what does not work is dropped.

Art and design

Visual identity, editorial design, illustration and signage.

We give visual form to organizations, projects and causes. From a logo to the panels of a visitor center, we design visual systems built to last and easy for the team to use, with original illustration and attention to accessibility.

What we deliver

  • Visual identity and brand guidelines
  • Editorial design: reports, books, booklets and magazines
  • Illustration and characters
  • Infographics and maps
  • Signage, panels and exhibitions
  • Print materials and merchandise
  • Presentations and templates for the team
  • Website and page layouts

How we work

  1. 01ImmersionWe understand the organization, the audience and where the piece will live.
  2. 02ConceptVisual directions presented and discussed with the client.
  3. 03DevelopmentApplications, adjustments and tests in different formats.
  4. 04DeliveryFinal files, guidelines and print production follow-up.

Have a project ahead?

Tell us what you need. We reply within two business days with an approach and an estimate.

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