
Film and video · OPAN
Marãiwatsédé and Rio+20, and PEC 215: two campaign videos for OPAN
Two campaign videos with OPAN: the Xavante of Marãiwatsédé's fight for their land, on the road to Rio+20, and a warning about PEC 215 and Indigenous lands.
- Client
- OPAN
- Year
- 2012 to 2013
- Territory
- Marãiwatsédé Indigenous Land, of the Xavante people, in northeastern Mato Grosso
- Format
- Two campaign videos
The challenge
The Xavante were forcibly removed from Marãiwatsédé in 1966. The land was ratified in 1998 but remained occupied by ranchers even after a federal court ruling. In 2012, OPAN wanted to take the people to Rio+20 and needed a video that would explain this history in two minutes and drive donations in a crowdfunding campaign. Shortly afterward, PEC 215, a proposed constitutional amendment, threatened to hand Congress the final say on land demarcations.
The film
What we delivered
- Scripts
- Editing with moving photos and lettering
- Narration
- Documentary with interviews

More videos from this project
What we did
For Marãiwatsédé, we put together a video with a journalistic pace and moving photos, telling the territory's story from the expulsion to the political dispute of 2011, and ending with an invitation to support the Xavante's trip to Rio+20, with ritual dances and a photo exhibition.
For PEC 215, the script starts from the 1988 Constitution and the original rights of Indigenous peoples, explains what would change under the proposal, and invites viewers to see Indigenous lands not as a reserve of resources but as schools of another way of living. The video asks: "Que país você quer?" (What country do you want?)
“Marãiwatsédé means dense forest in the Xavante language. Unfortunately, today Marãiwatsédé is also a synonym for deforestation.”


